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Oct 24 2016

Podcast: Insights from the Global Engagement Index 2016 – Strengthening Member & Customer Relations Globally

Engagement Index - mock-ups

Join Renata Lerch, Deputy Managing Director of the American Society for Quality and Elisa Pratt, Chief Global Member Engagement Officer of ASIS International, for a discussion on the results of the GEI and insights gained by their associations from analysis of their own member and customer data against the global benchmark. This free 45 minute webinar will take place on December 7th from 100pm-145pm Eastern.

elisa-prattrenata-lerch-asqASQ and ASIS were joined by 13 other major associations for the GEI 2016 including: American Concrete Institute, American Institute of CPAs, APICS, American Society of Civil Engineers, American Society for Clinical Pathology, American College of Chest Physicians (CHEST), Institute of Electrical and Electronics Engineers, International Facility Management Association, International Society of Automation, Information Systems Audit and Control Association, Material Research Society, NACE International, and the Society of Critical Care Medicine.

 GEI was design to help associations understand:

  1. How strong is the relationship with members and customers outside of the US?

  2. What is impacting for good or bad the quality of these relationships?

  3. What resources deliver the most value and impact engagement the most?

  4. How relevant is the value proposition to the needs of local members and customers?

  5. What levels of engagement are there and how do members and customers fit into this model?

Seating is limited so sign up here today for the December 7th webinar from 100pm – 145pm Eastern.

Thanks to GEI, for the first time association executives are able to better understand how relationship strength impacts the ability to improve engagement with members and customers through empirical data.

For questions on the webinar or GEI2016 (such as to receive a copy of the free report), please contact Peter Turner at 571.275.1516 or peter.turner@mci-group.com.

Oct 04 2016

October 4th Webinar On Demand Recording – AWWA Creating Community – Better India Through Better Water

On October 4th, David LaFrance CEO from the American Water Works Association (AWWA) and Gaurav Sood from AWWA India shared their insights gained from the first year developing community in India.

AWWA developed a Strategic Framework with the objective of expanding into seven priority markets with a mission statement “Better World Through Better Water” and opened its first office outside of North America, in Mumbai India in 2015. This session aims to share insights into both the opportunities and challenges faced by a US association in penetrating the India market and lessons learned.

In this 30 minute webinar, you’ll understand:

  • AWWA’s overview and strategy for entering India

  • Getting traction in the Indian market – initial steps and financing the effort

  • Establishing the infrastructure – working with local volunteer leaders and governance

  • Being locally relevant – gathering market insights, establishing the brand, and building network

  • Daily operations – planning the action and acting the plan

 

MCI thanks David LaFrance for contributing his time and insight.

 

 

Please find a copy of the slide deck here.

 

Sep 16 2016

Webinar – AWWA Creating Community – Better India Through Better Water

india-awwa

 

 

 

 

 

 

 

On October 4 at 1100am Eastern, join David LaFrance CEO from the American Water Works Association (AWWA) and Gaurav Sood from AWWA India as they share insights gained from their first year developing community in India.

david-lafrance

 

gaurav

 

AWWA developed a Strategic Framework with the objective of expanding into seven priority markets with a mission statement “Better World Through Better Water” and opened its first office outside of North America, in Mumbai India in 2015. This session aims to share insights into both the opportunities and challenges faced by a US association in penetrating the India market and lessons learned.

 

In this 30 minute webinar, we’ll share:

  • AWWA’s overview and strategy for entering India
  • Getting traction in the Indian market – initial steps and financing the effort
  • Establishing the infrastructure – working with local volunteer leaders and governance
  • Being locally relevant – gathering market insights, establishing the brand, and building network
  • Daily operations – planning the action and acting the plan

Participants in this webinar will:

  1. Understand why AWWA created a Strategic Framework to expand in other markets
  2. Learn why India was chosen first and the business model, metrics, KPIs developed
  3. Gain insight about doing business in India and how to operate in an organized chaos

To register for this 30 minute webinar, follow this link.

For questions, please contact Theresa DeConinck at 202.251.4916 or theresa.deconinck@mci-group.com.

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