Nov 24 2008

Emerging Market Cities Open Their Doors to Associations


Associations seeking to expand their international footprint and benefit from the ever-growing global marketplace of products and services know that while the market may be flat in the United States, opportunity may be quite good in emerging market countries especially in the Middle East and Asia.

Recent studies conducted by some of the world’s foremost global business research institutions continue to believe that these regions offer unrivaled opportunities for those who pursue effective local/regional strategies.

  • The World Bank’s 2008 “Doing Business Index” of leading indicators ranks Singapore #1  as the best place for starting and growing a business.
  • The World Economic Forum’s 2008 “Global Competitiveness Index” provides high marks to the moderate and liberalized United Arab Emirates for its excellent emerging market private sector, support of free market principles, and more relaxed local regulations.

For instance, below is a chart illustrating the UAE’s lead the Gulf region and how it compares to global benchmarks like Singapore and Chicago in some critical criteria for building 21st Century knowledge-based economies.  And for associations seeking to grow one’s certification, education, and training businesses, these results are enlightening.

Since 2000, emerging market countries have led the world in economic growth. This trends will continue as IMF, World Bank, and World Economic Forum forecasts show that growth projections for 2009 will continue to come from regions like the Middle East and Asia.

Now is the time to build your presence, conduct research, cultivate relationships and identify the right business and regional operations model for your future growth in product and service sales or membership.

Study Mission to Grow Markets

ASAE & The Center for Association Leadership, in partnership with MCI – a leading international association management and events company – is offering a unique educational experience for association executives to visit Singapore, Dubai & Abu Dhabi between April 19-30, 2009.

Executives can choose to visit all three cities or pick and choose according to your needs.  As ASAE’s partner in this study mission, MCI will work with you to tailor the program to your individual needs to further increase positive outcomes from this experience.

Program Features

  • Meet senior policy makers, government officials and learn about regional office incentives available
  • Build relationships with local business, academic and association executives
  • Obtain the latest information on economic, business, and social development efforts
  • Customized appointments with local/regional executives based on your unique needs
  • Enjoy a separate track designed for health care associations including special briefings and tours
  • A special spouse and guest program
  • One price covers all program fees, deluxe hotel accommodations, airport transfers, daily breakfast and lunch, six dinners (full program), cultural tours
  • Staff assistance provided by the ASAE & The Center for Association Leadership staff and MCI throughout

As ASAE & The Center’s partner in this study mission, MCI will work with participants to tailor the program to their individual needs to further increase positive outcomes from this experience.   Go here for a detailed review of the study mission for Singapore and the UAE featuring Dubai and Abu Dhabi.


Full Study Mission (Singapore & Dubai/Abu Dhabi) US $4,300  (Spouse or guest US $2,100)
Singapore only US $2,200  (Spouse or guest US $1,100)
Dubai/Abu Dhabi only US $3,100  (Spouse or guest US $1,350)

Above pricing includes full room and board, except for one free evening per destination.  Airline costs are additional.

Study Mission Sponsors

This is an ASAE & The Center program, in partnership with MCI and supported by:

  • Fairmont Hotel Singapore, Fairmont Hotel Dubai, and Abu Dhabi.
  • Singapore Tourism Board , Singapore Economic Development Board
  • Dubai Tourism and Commerce Marketing, / Dubai Convention Bureau
  • Abu Dhabi Tourism Authority

Register Now

To register, please use the ASAE & The Center ’09 Study Mission – Reservation Form here and return it to ASAE by mail or fax as follows:

ASAE & The Center for Association Leadership, Attn: Anne Blouin, CAE, Chief Learning Officer, 1575 Eye Street, NW, Washington, DC 20005  Fax 202.326.0986

About the author

Peter Turner

As MCI's Senior Advisor, Global Development Strategy, I help associations build and execute global growth strategies. Over the past 30 years I have served three associations (ASAE, MPI and IEEE Computer Society) as a leader of business, product and partnership development.

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