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Aug 04 2017

MCI Education @ ASAE Toronto

If you are travelling to ASAE next week, be sure to check out the following sessions which all take place at the MTCC – South Building.

 

Build Medical Education in China: Strategy and ROI

Monday, August 14, 2017 9:00 AM – 10:00 AM

Room: 717AB

Medical education and international exchanges is a long-standing collaboration between the US and Chinese associations. US associations are seeking to better define their impact in China beyond annual visits for scientific exchanges. Society of Critical Care Medicine (SCCM) has redefined their engagement strategy. In this session, David J. Martin, CEO, SCCM will be interviewed to help us better understand the realities of structured medical education in China, the stakeholder landscape, building recognition and buy-in, and updates and implementation of NGO law.

Speakers

Florence Chua, Director Association Management and Consulting, MCI Group
David Martin, CEO/ Exec Vice Pres, Society of Critical Care Medicine

 

 

Doing Business in the Middle East – Cultural Do’s and Don’ts

 Monday, August 14, 2017    330-400pm

Global Solutions Lounge 

Learning Objectives:     

  1. Understand business culture in the UAE and the Middle East region

  2. Gain an understanding of correct etiquette and  the do’s and don’ts in a business environment

  3. How to establish a long-term business partnerships with your local partners

  4. Facts and successful business models of doing business in the region

Moderator: Ajay Bhojwani, Managing Director, MCI Middle East

Session Presenters:

  • Steen Jakobsen, Steering Committee Member, Dubai Association Centre

  • Rami Muhanna, Licensing & Relationship Management, Dubai Association Centre

 

 

 

About the author

Peter Turner

As MCI's Senior Advisor, Global Development Strategy, I help associations build and execute global growth strategies. Over the past 30 years I have served three associations (ASAE, MPI and IEEE Computer Society) as a leader of business, product and partnership development.

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