Category: MegaTrends & Research

ASAE2018 – Education in Healthcare: The Next Fundraising Gold Mine

Monday, August 20

12:15 PM – 12:35 PM

Halls F1 & F2 Level 3,  McCormick Place-West Building

Moving away from typical and obsolete association event sponsorship and exhibition models, it is important to identify the needs that lay beyond a marketers’ perspective, as the business relationship between an industry sponsor and an association often too highly depends on the success of annual congresses.

Associations and industry players share the goal to educate healthcare professionals – it is therefore in their common interest to design new fundable initiatives and partner over educational opportunities, whilst remaining neutral and cutting edge. Case studies will be presented from medical societies dealing successfully with both pharmaceutical and medical devices industries.

  • Explore how medical societies can diversify their revenues.

  • Discover new educational initiatives.

  • Learn to engage industry and benefit from their insight.

  • Acquire tips on effective industry outreach.

 Lieven Mariën, Senior sponsorship and exhibition manager, MCI Benelux S.A.

ASAE2018 – Improve Global Effectiveness: Lessons Learned on the Ground

Monday, August 20

9:00 AM – 10:00 AM

Room W183b, Level 1 of McCormick Place-West Building

Business growth increasingly requires associations to expand outside the USA requiring organizations to be more adept at global strategy and operations.   ASAE Foundation research has shown in recent years that associations grow with a more deliberate strategy and operational practice.

This session will feature association executives who completed the ASAE Global Maturity self-assessment and whose associations were categorized into one of four maturity levels.

Explore the insights each association gained from the analysis, how it impacted their thinking, and enhanced effectiveness.   Discussion will include perspectives across seven domains of the Global Assessment that proved the most significant triggers for change.

  • Rate your association’s effectiveness across the seven domains in the Global Maturity Assessment (from strategy to operations).

  • Learn from globally mature or experienced associations to those starting out or less prepared to deliver value and impact to members and customers around the world.

  • Interpret and assess actions that improve global growth and effectiveness.

  • Evaluate new approaches for international strategy and operational planning.

 

James Gurowka, Senior Vice President, Global Business Development, Institute of Management Accountants

 Annette Homan, Chief Operating Officer, RIMS, The Risk Management Society

John Schehl, Vice-president, Certification and Global Engagement, National Roofing Contractors Association

 Nikki Walker, Global Vice President Association Management & Consulting, MCI Group

A Conversation with Mr. Kenneth Jarrett, President of the American Chamber of Commerce Shanghai

 

 

 

 

 

 

 

Developing Your China Strategy, What’s Next?

MCI China is pleased to announce a unique opportunity to listen to a deeply experienced China expert as he helps US association executives seek ways to improve their China strategy in an era of major change.

Join Mr. Kenneth Jarrett, President of the American Chamber of Commerce in Shanghai , as he shares his keen insight and observations on today’s Chinese government policies and the changes that may impact US association strategy and operations in China.

This special event will take place on Thursday, May 3rd from 10:00 a.m. – 11:30 a.m. EDT at the ASAE Conference Center, first floor in Washington DC.

Mr Jarrett will discuss:

  • How the operating environment for U.S. associations in China has changed as a result of the recent key Chinese government 19th Party Congress and  National People’s Congress?
  • What are the policy impacts, government restructuring,  and attitudes toward foreign investors and key Chinese government initiatives?
  • What does this mean for US associations?
  • How should this shape future US association Chinese strategy?

 

Mr Jarrett will entertain questions posed in advance upon registration.

To register for this special MCI China event, please follow this link.  If you have questions about this event please contact Karine Desbant at karine.desbant@mci-group.com.

About the Speaker

Mr. Kenneth Jarrett has been President of the American Chamber of Commerce in Shanghai since September 2013.   Previously, he was the Greater China Chairman for APCO Worldwide, a Washington-based public affairs consultancy from 2008 to 2013.  He served also as a U.S. diplomat from 1982 to 2008.

During his 26-year diplomatic career, his postings included Consul General in Shanghai, Deputy Consul General in Hong Kong, and Director of Asian Affairs at the White House National Security Council.  Mr. Jarrett served in Beijing, Chengdu, Singapore, and had several assignments in Washington, DC.

Mr. Jarrett has degrees from Cornell University, Yale University and the National War College. He is the recipient of the Magnolia Award (Silver) from the Shanghai government and is a member of the National Committee for US-China Relations.